Case Study:
Amrit Yoga Institute
Masterclass Series Launch Project
Case Study:
Amrit Yoga Institute
Masterclass Series Launch Project
Our Client
Amrit Yoga Institute was founded by Gurudev Shri Amritji, who is one of the handful of gurus who came to America from India in the early 1960's.
AYI's primary focus is to ensure these sacred yogic teachings become and remain accessible to practitioners worldwide.
During the pandemic, the were forced like many to offer online training to be able to still function and keep their institute afloat. But the faced one dilemma that was guidance and support to be able to achieve online success.
The Challenge
Being forced to offer for the first time their teacher certifications via solely online they needed a strategy and solution that would help ensure they achieved their desired goal for their teacher trainings. While also providing value to their community.
Our Solution
To ensure good results we approached this project with a Masterclass series launch. Similar to the previous challenge launch this was a multi-day launch, this launch ran for 6 days.
The difference to the challenge model this presented participants with daily deep dives into all the aspects AYI will teach in their upcoming teacher trainings.
The goal with this launch model was to provide tons of upfront value to the participants which has shown to increase conversions at the end.
The Results
We brought in 536 participants to their masterclass series launch. This core offer (certifications) were much higher ticket than the previous launch.
The end result of this launch series generated $64,876 in revenue even with some technical glitches that happened during the launch.
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"He took us from zero to over 22K in the first month..."
We hired Sebastian to help us launch our business into existence. As a first time business owner I felt lost and scared but thanks his coaching and guidance we were able to create instant success. Sebastian took us from zero to over 22K in the first month, of which around 18K was recurring revenue.
Thanks to him we had a great start. And now two years later we had to expand into a new bigger location to be able to accommodate and handle our growing customer base. Without Sebastian's initial work and results we would not be were we are today.
Marlo Planas
Founder, Stop & Play
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I’ve been extremely happy with how Sebastian has helped our company grow so quickly. Since working with him our revenue has doubled and we’ve had a huge ROI using Facebook ads. We have made over 10K in sales by spending less than $500 on Facebook Ads…
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